Servicing

Independent Agent Satisfaction Study

insurance agent

The JD Power U.S. Independent Agent Satisfaction Study describes how satisfaction among independent agents and brokers impacts the profitability of an insurance company; examines how each service event in the relationship between an agent or broker and their insurer impacts their overall perception of the company; and identifies critical service standards that drive higher satisfaction.

insurance agent
insurance agent

Benefits

A study subscription provides access to the insights and tools needed to gain a comprehensive, in-depth understanding of what independent agents and brokers think about their experiences with P&C insurers and what industry leaders are doing to position themselves to become a preferred insurer for these agents and brokers.

Experiences Explored

This study provides actionable information and intelligence about agent experiences with their insurer including:

  • Quoting—underwriting process
  • Claims process
  • Product offerings
  • Risk appetite
  • Servicing policies
  • Support and communication
  • Commission
  • Demographics
  • State and regional information
  • Product line satisfaction

Key Dates

2025 U.S. Independent Agent Satisfaction Study Milestones

Field Start: May 2025
Publish: September 24, 2025
Press Release: October 1, 2025

2026 U.S. Independent Agent Satisfaction Study Milestones

Field Start: MAY 2026
Publish: September 23, 2026
Press Release: October 1, 2026

Press Release & Award Information

JD Power issues national press releases highlighting key findings and top-to-bottom rankings from award-eligible studies. The brand(s) that rank highest in each award-eligible segment and meet predetermined award criteria will have the opportunity to enter into a licensing agreement through the JD Power Awards Program, which requires subscribing to the study as a prerequisite. Learn More 

Read the latest press release:

U.S. Independent Agent Satisfaction Study Press Release

See how our Awards make an impact: 

U.S. Independent Agent Satisfaction Study Award Information

Brands that rank above the industry average for their segment and subscribe to the study earn the opportunity to commission a JD Power Performance Report, a customized, client-commissioned report that highlights this above-average performance. Learn More

Award

Profiled Brands

2026 Brand Targeted to be Profiled

(final profiled list available upon study publication)

Commercial

  • AIG
  • AmTrust
  • Auto-Owners Insurance
  • AXA
  • Chubb
  • Cincinnati Insurance
  • CNA Financial
  • Erie Insurance
  • Great American Insurance
  • Liberty Mutual
  • Markel
  • National Indemnity Company (NICO)
  • Nationwide
  • Philadelphia Insurance
  • Progressive
  • Starr Insurance
  • The Hanover
  • The Hartford
  • Travelers
  • W.R. Berkley Group
  • Zurich
     

Personal

  • Auto-Owners Insurance
  • Chubb
  • Cincinnati Insurance
  • Citizens Property Insurance Corporation
  • Erie Insurance
  • Foremost
  • Homesite
  • Kemper
  • Liberty Mutual
  • Mercury
  • National General
  • Nationwide
  • Progressive
  • The Hanover
  • The Hartford
  • Travelers
     

(Updated 4/14/2026)

Insurance Insights

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