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Financial Services Churn Data & Analytics

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Opening a New Account is Easier Than Ever in Financial Services

Customers are acting more often, sometimes “silently” opening and maintaining second and third accounts. Competitive gains are hard to see in real-time, leaving financial services executives unsure of how they truly stack up.

JD Power Financial Services Churn Data & Analytics shines a daily spotlight on your customer acquisition and attrition performance relative to your competition—so you know precisely how you compare and what to improve.

View the latest report
Read 2026 Q1 Media Alert
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Track Across 8 Different Account Types

 

 

Tracking Churn Across Checking, Saving, Retirement Account, HELOC and Credit Cards

Track, Measure, and Act with Confidence

  • Benchmark acquisition, retention, and attrition rates.
  • Track reasons for leaving, reasons for opening, and “relative loyalty.”
  • Identify complete and “silent” attrition rates.
  • Analyze by competitor, account type, consumer segment, location, timeframe, and more.
Track Silent Churn
Financial Service Analysts and Director Reviewing Daily Financial Services Churn Insights and data

Key Insights Delivered Daily

Access a performance dashboard with interactive insights, full access to raw data, and an optional daily data feed available through Databricks and Snowflake marketplaces.

1,000

New Account Openings Added Daily

450+

Named Competitors

4

Quarterly Results are Released Publicly

Access Hard-to-Find Data

Turn complex customer churn data into clear insights with JD Power PowerSource. Get answers to critical questions like:

  • Are my acquisition and retention results competitive?
  • Why did customers open a new account?
  • Are my attrition results competitive?​
  • Why did ex-customers leave and where did they go?
View Sample Reports
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