The Top-Ranked Insurers for Agent Satisfaction
U.S. Independent Agent Satisfaction Study Award Information
Press Release Date: October 1, 2025
"Independent agents serve as trusted advisors to clients and directly influence which carriers’ products are recommended and sold. Demonstrating your organization is a committed partner to independent agents and agencies is key to acquiring and retaining strong partners that are critical to long-term business success."
- Craig Martin, Executive Managing Director, Insurance Intelligence at JD Power
JD Power U.S. Independent Agent Satisfaction Study
The U.S. Independent Agent Satisfaction Study, developed in alliance with the Independent Insurance Agents & Brokers of America (IIABA), evaluates the evolving role of independent agents in P&C insurance distribution, general business outlook, management strategy, and overall satisfaction with personal lines and commercial lines insurers in the United States.
The U.S. Independent Agent Satisfaction Study, developed in alliance with the Independent Insurance Agents & Brokers of America (IIABA), evaluates the evolving role of independent agents in P&C insurance distribution, general business outlook, management strategy, and overall satisfaction with personal lines and commercial lines insurers in the United States.
Announcing the Top-Ranked Insurers for Agent Satisfaction
The results are in! Find out which insurers ranked highest for agent satisfaction for both personal and commercial lines and explore key insights from the JD Power 2025 U.S. Independent Agent Satisfaction Study.
Licensing Opportunities
Award Information
Top-ranked brands in each award-eligible study will have the opportunity to enter into a licensing agreement through the JD Power Awards Program.
Top-ranked brands in each award-eligible study will have the opportunity to enter into a licensing agreement through the JD Power Awards Program.
Award Merchandise
Active licensees can purchase a wide array of merchandise including trophies, lapel pins, key chains, apparel and more, to commemorate their achievement.
Active licensees can purchase a wide array of merchandise including trophies, lapel pins, key chains, apparel and more, to commemorate their achievement.
Performance Reports
Brands that perform above the industry average can commission JD Power Performance Reports to highlight their performance with qualified audiences.
Brands that perform above the industry average can commission JD Power Performance Reports to highlight their performance with qualified audiences.
Insurance Awards in Action
JD Power Awards provide the highest-performing companies within our benchmarking studies the chance to let consumers know that they put their customers first. As the trusted symbol of the Voice of the Customer, our awards help companies increase consumer consideration and ensure that the top-ranking brands stand out in the crowd.
JD Power Awards provide the highest-performing companies within our benchmarking studies the chance to let consumers know that they put their customers first. As the trusted symbol of the Voice of the Customer, our awards help companies increase consumer consideration and ensure that the top-ranking brands stand out in the crowd.
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For all other inquiries, you can contact us here.
JD Power studies, products, and services are available for purchase. If you’re interested in subscribing to a JD Power study or becoming a client, please fill out the form, and we'll be in touch. Questions? Click here to find the answers to frequently asked questions.
If you’ve received a JD Power survey and have questions or comments, please contact us here.
For all other inquiries, you can contact us here.