U.S. Medicare Advantage Study
How can health plans better understand their members’ needs and expectations when it comes to communicating with them throughout their relationship with the plan? How can they learn from best-in-class processes put in place by other health plans?
The U.S. Medicare Advantage Study examines the experiences of more than 3,000 members of the largest Medicare Advantage plans in the United States. The insights gleaned from member responses help plans understand how each service event between the member and their health plan impacts overall value perceptions of the plan and identify critical service standards that drive higher member satisfaction and improve the bottom line.
This study was redesigned in 2019 to focus on the topics and trends most relevant to health insurance today. Redesign highlights include:
- Redesigned survey focused on important topics and trends
- Enhanced quality and sophistication of data analytics to inform business decisions
- Refreshed reporting with storytelling and compelling data visualizations to transmit meaning and significance to readers
- Increased customization as the result of deeper client relationships