The J.D. Power U.S. Insurance Digital Experience Study provides an analysis of shoppers’ and customers’ perceptions of a company’s digital channels and explores the correlation between website and mobile app updates/enhancements and engagement as well as an overall digital proficiency analysis provided by J.D. Power digital experts.
Benefits
A subscription to this study will help you:
- Understand how customers currently interact with your company’s digital channels
- Benchmark your digital performance against other top P&C carriers
- Determine how well your digital touch points meet—or fail to meet— customer expectations
- Discover which companies perform highest digitally (and what they are doing right)
- Improve financial management by identifying and deploying resources more effectively to improve customer satisfaction
Experiences Explored
The study evaluates an insurer’s digital interaction across multiple channels and features J.D. Power’s cross-industry perspectives and insight to help improve your digital performance. The study explores shopping and servicing experiences across 4 key factors:
- Information/Content
- Navigation
- Speed
- Visual Appeal
Key Dates
Press Release & Award Information
J.D. Power issues national press releases highlighting key findings and top-to-bottom rankings from award-eligible studies. The brand(s) that rank highest in each award-eligible segment and meet predetermined award criteria will have the opportunity to enter into a licensing agreement through the J.D. Power Awards Program, which requires subscribing to the study as a prerequisite. Learn More
Read the latest press release:
U.S. Insurance Digital Experience Study Press Release
Brands that rank above the industry average for their segment and subscribe to the study earn the opportunity to commission a J.D. Power Performance Report, a customized, client-commissioned report that highlights this above-average performance. Learn More
Profiled Brands
2024 Brands Targeted to be Profiled*
Final profiled list will be available upon study publication
Service
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Allstate
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American Family
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Amica
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Auto Club of Southern California (AAA)
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Automobile Club Group (AAA)
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Auto-Owners Insurance
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Chubb
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COUNTRY Financial
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CSAA Insurance Group (AAA)
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Erie Insurance
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Farmers
-
GEICO
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Homesite
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Kemper
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Liberty Mutual
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Mercury
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National General
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Nationwide
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Progressive
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Safeco
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State Farm
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The Hartford
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Travelers
- USAA^
Shopping
- Allstate
- American Family
- Amica
- Auto Club of Southern California (AAA)
- Automobile Club Group (AAA)
- Auto-Owners Insurance
- Chubb
- COUNTRY Financial
- CSAA Insurance Group (AAA)
- Erie Insurance
- Farmers
- GEICO
- Homesite
- Kemper
- Liberty Mutual
- Mercury
- National General
- Nationwide
- Progressive
- Safeco
- State Farm
- The Hartford
- Travelers
- USAA^
^ Brand is not rank eligible because it does not meet study award criteria.
(Updated 11/17/2023)
Make decisions with confidence
Subscribers to this study have full access to benchmark reporting, competitor analysis, and more with PowerSource.
Insurance Insights
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