Financial Health and Advice Program
Understand today’s banking and card customers through the lens of their financial health
The JD Power Financial Health and Advice Program profiles the financial literacy and wellness of retail customers and provides insights to help financial institutions better target education, support and tools that improve customer financial health. It is designed to segment and profile banking customers based on financial health and to assess how well their primary institution is addressing the needs of each segment. This program helps banks and issuers optimize advisory and account opening initiatives using insights about priority customer segments, prominent customer financial-advisory needs, and methods of customer engagement that build trust.
JD Power Retail Banking Advice Satisfaction Study
The JD Power Retail Banking Advice Satisfaction Study is an annual assessment and benchmark of customer satisfaction with the quality of financial advice and guidance received from their primary retail bank. Enables subscribers to optimize advisory and account opening initiatives using insights about priority customer segments, prominent customer financial-advisory needs, and methods of customer engagement that build trust. Publishes In June. Read the latest press release for the U.S. and Canada
The JD Power Retail Banking Advice Satisfaction Study is an annual assessment and benchmark of customer satisfaction with the quality of financial advice and guidance received from their primary retail bank. Enables subscribers to optimize advisory and account opening initiatives using insights about priority customer segments, prominent customer financial-advisory needs, and methods of customer engagement that build trust. Publishes In June. Read the latest press release for the U.S. and Canada
JD Power Financial Health Benchmark
The JD Power Financial Health Benchmark is an annual assessment and benchmark that examines banking and credit card customers through the lens of financial health. Customers rate the performance of their primary bank and their primary credit card provider at supporting their personal financial health and literacy. This enables subscribers to be forward looking and develop better understandings of not only how to best serve, but also improve the wellbeing of customers during these uncertain times. Publishes in June.
The JD Power Financial Health Benchmark is an annual assessment and benchmark that examines banking and credit card customers through the lens of financial health. Customers rate the performance of their primary bank and their primary credit card provider at supporting their personal financial health and literacy. This enables subscribers to be forward looking and develop better understandings of not only how to best serve, but also improve the wellbeing of customers during these uncertain times. Publishes in June.
JD Power Polaris Monthly Reports
JD Power Polaris Monthly Reports are continuous, monthly research of the financial health of banked consumers. Includes cadenced insights and data about of the financial health of banked consumers. Reports are delivered throughout the subscription year—12 monthly Polaris surveys.
JD Power Polaris Monthly Reports are continuous, monthly research of the financial health of banked consumers. Includes cadenced insights and data about of the financial health of banked consumers. Reports are delivered throughout the subscription year—12 monthly Polaris surveys.
Meet Our Experts
Jim Miller
VP and General Manager, Financial Services
Jim's Bio
Jim Miller
VP and General Manager, Financial Services
Jim Miller is the Vice President and Practice Lead of Banking and Credit Card at JD Power. He oversees the company’s industry benchmark studies, proprietary research, consulting and performance improvement programs focused on improving the customer experience.
Mr. Miller has more than 25 years of experience in both banking and customer experience. Prior to joining JD Power in 2012, he served as president of Prime Performance, Inc., a provider of customer experience research and measurement systems specifically designed for financial institutions. Previously, he was a senior vice president at SunTrust, where he managed retail banking analytics, including branch performance analysis and reporting, branch staff modeling and sales goal and incentive management. Additionally, he directed the units responsible for branch network planning and customer/marketing information. Before SunTrust, he held management positions at NationsBank and Bank One.
Mr. Miller received a bachelor’s degree in finance from The College of William & Mary and an MBA from the University of Virginia Darden School of Business.
Craig Martin
Executive Director, Insurance Intelligence
Craig's Bio
Craig Martin
Executive Director, Insurance Intelligence
As the Executive Director of the Global Insurance Intelligence Practice at JD Power, Craig Martin’s decades of experience in the financial services sector, customer experience, market research and data analytics provide him with a unique perspective that helps insurance organizations evolve with consumer expectations. With Martin’s extensive experience combined with years in behavioral finance and psychology, he is dedicated to driving positive change in the insurance industry by helping carriers better serve their clients and produce better business outcomes by incorporating consumer-driven data.
Since joining JD Power in 2012, Craig has created multiple syndicated studies while working closely with many leading financial services and insurance brands to create change and strong results. His current focus areas include life insurance, annuities, agent experiences and home insurance. Craig has been a featured contributor in numerous national news outlets such as Barron’s and Plan Adviser, where he provides a unique perspective on the intersection of customer experience, human behavior and how these factors impact business success. He is also a frequent speaker at industry events and conferences where he has covered a variety of topics including ways to optimize the balance of human and digital experiences to maximize client loyalty with finite resources.
Leveraging his experience in technology, market research and data analysis combined with real-world business experience he helps strategic partners drive positive change. By understanding business goals, end-user needs and relating those to the available data and technology resources, Craig bridges the gap between strategy and execution. His expertise has guided numerous improvement initiatives with organizations seeking to differentiate themselves and leverage technology effectively to deliver exceptional service.
Paul McAdam
Senior Director, Banking Intelligence
Paul's Bio
Paul McAdam
Senior Director, Banking Intelligence
Paul McAdam is a Senior Director, Regional Banking in the Financial Services Practice at JD Power. He is responsible for syndicated and proprietary studies in the banking industry, including the U.S. Retail Banking Satisfaction Study; Canadian Retail Banking Satisfaction Study; Small Business Banking Satisfaction Study; and Credit Card Satisfaction Study. He also works with clients to help them gain a better understanding of how to improve the customer experience, with a particular emphasis on the regional banking segment.
Mr. McAdam has more than 25 years of experience in banking and professional services. He has led dozens of research programs that have enabled leading U.S. banks and global financial technology companies to quantify market demand and measure customer experience.
Prior to joining JD Power in 2016, Mr. McAdam was senior vice president of strategic thought leadership at Fidelity Information Services (FIS). There, he led a team that conducted domestic and global primary research of consumer expectations of banking providers. His team also published the corporation’s thought leadership magazine, which was delivered to more than 50,000 clients globally. His work at FIS touched retail and small business banking, wealth management, mobile financial services and emerging payments systems.
Before FIS, Mr. McAdam was a Partner with eCom Advisors, a strategy consulting firm focused on helping clients optimize the delivery of banking and payment solutions through digital channels. Previously, he was with BAI, a Chicago-based professional association that provides research and training services to banking companies. His key role at BAI was managing director of research, where he led a team that launched retail and small business banking benchmarking programs that served 37 of the top 50 U.S. banks. He also served as editor-in-chief of Banking Strategies magazine. He began his career in financial services in retail bank branch management and customer service call center management at Household International.
Mr. McAdam received a bachelor’s degree in economics from Augustana College in Rock Island, Illinois, and an MBA from DePaul University in Chicago.
John Cabell
Managing Director of Payments Intelligence
John's Bio
John Cabell
Managing Director of Payments Intelligence
John Cabell is the Managing Director of Payments Intelligence at JD Power. He leads strategic thinking and study execution for U.S. and Canadian payment studies, including credit card, small business, and merchant satisfaction. His thought leadership has aided the transformation of credit card, debit, buy now pay later, and digital solutions.
Before joining JD Power, Cabell has over 20 years of practice in customer experience in the banking, payments, and mortgage industries.
He holds a master's degree in business administration from William & Mary – Raymond A. Mason School of Business, a bachelor’s degree in Economics, and French from Virginia Military Institute. He earned a Certificat de Français Professionel from the Chambre de Commerce and d’Industrie de Paris and studied French Language and Economy from Institut d’Etudes Françaises d’Avignon.
Jim Miller
Jim Miller
Jim Miller is the Vice President and Practice Lead of Banking and Credit Card at JD Power. He oversees the company’s industry benchmark studies, proprietary research, consulting and performance improvement programs focused on improving the customer experience.
Mr. Miller has more than 25 years of experience in both banking and customer experience. Prior to joining JD Power in 2012, he served as president of Prime Performance, Inc., a provider of customer experience research and measurement systems specifically designed for financial institutions. Previously, he was a senior vice president at SunTrust, where he managed retail banking analytics, including branch performance analysis and reporting, branch staff modeling and sales goal and incentive management. Additionally, he directed the units responsible for branch network planning and customer/marketing information. Before SunTrust, he held management positions at NationsBank and Bank One.
Mr. Miller received a bachelor’s degree in finance from The College of William & Mary and an MBA from the University of Virginia Darden School of Business.
Craig Martin
Craig Martin
As the Executive Director of the Global Insurance Intelligence Practice at JD Power, Craig Martin’s decades of experience in the financial services sector, customer experience, market research and data analytics provide him with a unique perspective that helps insurance organizations evolve with consumer expectations. With Martin’s extensive experience combined with years in behavioral finance and psychology, he is dedicated to driving positive change in the insurance industry by helping carriers better serve their clients and produce better business outcomes by incorporating consumer-driven data.
Since joining JD Power in 2012, Craig has created multiple syndicated studies while working closely with many leading financial services and insurance brands to create change and strong results. His current focus areas include life insurance, annuities, agent experiences and home insurance. Craig has been a featured contributor in numerous national news outlets such as Barron’s and Plan Adviser, where he provides a unique perspective on the intersection of customer experience, human behavior and how these factors impact business success. He is also a frequent speaker at industry events and conferences where he has covered a variety of topics including ways to optimize the balance of human and digital experiences to maximize client loyalty with finite resources.
Leveraging his experience in technology, market research and data analysis combined with real-world business experience he helps strategic partners drive positive change. By understanding business goals, end-user needs and relating those to the available data and technology resources, Craig bridges the gap between strategy and execution. His expertise has guided numerous improvement initiatives with organizations seeking to differentiate themselves and leverage technology effectively to deliver exceptional service.
Paul McAdam
Paul McAdam
Paul McAdam is a Senior Director, Regional Banking in the Financial Services Practice at JD Power. He is responsible for syndicated and proprietary studies in the banking industry, including the U.S. Retail Banking Satisfaction Study; Canadian Retail Banking Satisfaction Study; Small Business Banking Satisfaction Study; and Credit Card Satisfaction Study. He also works with clients to help them gain a better understanding of how to improve the customer experience, with a particular emphasis on the regional banking segment.
Mr. McAdam has more than 25 years of experience in banking and professional services. He has led dozens of research programs that have enabled leading U.S. banks and global financial technology companies to quantify market demand and measure customer experience.
Prior to joining JD Power in 2016, Mr. McAdam was senior vice president of strategic thought leadership at Fidelity Information Services (FIS). There, he led a team that conducted domestic and global primary research of consumer expectations of banking providers. His team also published the corporation’s thought leadership magazine, which was delivered to more than 50,000 clients globally. His work at FIS touched retail and small business banking, wealth management, mobile financial services and emerging payments systems.
Before FIS, Mr. McAdam was a Partner with eCom Advisors, a strategy consulting firm focused on helping clients optimize the delivery of banking and payment solutions through digital channels. Previously, he was with BAI, a Chicago-based professional association that provides research and training services to banking companies. His key role at BAI was managing director of research, where he led a team that launched retail and small business banking benchmarking programs that served 37 of the top 50 U.S. banks. He also served as editor-in-chief of Banking Strategies magazine. He began his career in financial services in retail bank branch management and customer service call center management at Household International.
Mr. McAdam received a bachelor’s degree in economics from Augustana College in Rock Island, Illinois, and an MBA from DePaul University in Chicago.
John Cabell
John Cabell
John Cabell is the Managing Director of Payments Intelligence at JD Power. He leads strategic thinking and study execution for U.S. and Canadian payment studies, including credit card, small business, and merchant satisfaction. His thought leadership has aided the transformation of credit card, debit, buy now pay later, and digital solutions.
Before joining JD Power, Cabell has over 20 years of practice in customer experience in the banking, payments, and mortgage industries.
He holds a master's degree in business administration from William & Mary – Raymond A. Mason School of Business, a bachelor’s degree in Economics, and French from Virginia Military Institute. He earned a Certificat de Français Professionel from the Chambre de Commerce and d’Industrie de Paris and studied French Language and Economy from Institut d’Etudes Françaises d’Avignon.
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Let's Connect
JD Power studies, products, and services are available for purchase. If you’re interested in subscribing to the JD Power Financial Health and Advice Program or becoming a client, please fill out the form, and we'll be in touch. Questions? Click here to find the answers to frequently asked questions.
If you’ve received a JD Power survey and have questions or comments, please contact us here.
For all other inquiries, you can contact us here.
JD Power studies, products, and services are available for purchase. If you’re interested in subscribing to the JD Power Financial Health and Advice Program or becoming a client, please fill out the form, and we'll be in touch. Questions? Click here to find the answers to frequently asked questions.
If you’ve received a JD Power survey and have questions or comments, please contact us here.
For all other inquiries, you can contact us here.