The JD Power Direct Banking Satisfaction StudySM evaluates the satisfaction and experience of consumers who bank with a branchless, online-only bank. The analysis explores satisfaction among customers who hold checking or savings account with online-only banks.
This solution provides subscribers with the data and insights necessary to deepen relationships with online-only customers, who generally demand exceptionally low fees, competitive savings interest rates, courteous phone reps and easy digital servicing interactions.
Benefits
Why subscribe?
- Understand the real state of your reputation and brand image compared with those of your peers and competitors
- Prioritize investments and initiatives around the factors that are shown to drive the most substantial increases to customer satisfaction
- Engineer best-in-class digital experiences using data and insights about your organization and your industry peers
- Reduce cost-to-serve by engineering a data-backed customer service program, which resolves issues quickly and completely
Why subscribe?
- Understand the real state of your reputation and brand image compared with those of your peers and competitors
- Prioritize investments and initiatives around the factors that are shown to drive the most substantial increases to customer satisfaction
- Engineer best-in-class digital experiences using data and insights about your organization and your industry peers
- Reduce cost-to-serve by engineering a data-backed customer service program, which resolves issues quickly and completely
Experiences Explored
Customers surveyed in this analysis answer key questions about:
- Satisfaction with Products and Services
- Sentiment around financial health services
- Factors that increase the likelihood of switching, reusing, and recommending
- And more
Customers surveyed in this analysis answer key questions about:
- Satisfaction with Products and Services
- Sentiment around financial health services
- Factors that increase the likelihood of switching, reusing, and recommending
- And more
Key Dates
2026 U.S. Direct Banking Satisfaction Study Milestone
Fielding: December 2025
Publish: April 23, 2026
Press Release: April 30, 2026
2026 U.S. Direct Banking Satisfaction Study Milestone
Fielding: December 2025
Publish: April 23, 2026
Press Release: April 30, 2026
Press Release & Award Information
JD Power will issue a national press release featuring key findings, trends, and brand rankings from the study. Only brands that meet JD Power’s research criteria will be ranked. Brands that rank highest in their segment and meet award criteria may promote their award through the JD Power licensing program—available exclusively to study subscribers.
Read the latest press release
U.S. Direct Banking Satisfaction Study Press Release
See how our awards make an impact
U.S. Direct Banking Satisfaction Study Award Information
JD Power will issue a national press release featuring key findings, trends, and brand rankings from the study. Only brands that meet JD Power’s research criteria will be ranked. Brands that rank highest in their segment and meet award criteria may promote their award through the JD Power licensing program—available exclusively to study subscribers.
Read the latest press release
U.S. Direct Banking Satisfaction Study Press Release
See how our awards make an impact
U.S. Direct Banking Satisfaction Study Award Information
Make decisions with confidence.
Subscribers to this study have full access to benchmark reporting, competitor analysis, and more with PowerSource.
Subscribers to this study have full access to benchmark reporting, competitor analysis, and more with PowerSource.
Profiled Brands
2026 U.S. Profiled Brands - Checking
- Acorns
- Albert
- Ally
- American Express
- Axos
- Bask Bank
- Betterment
- Capital One
- Cash App
- Charles Schwab Bank
- Chime
- CIT Bank
- Credit Karma Money
- Current
- Dave
- Discover
- E*TRADE from Morgan Stanley
- EverBank
- GO2Bank
- GreenFi
- LendingClub
- MoneyLion
- MyBambu
- OnePay
- PayPal
- Quontic
- Revolut
- Robinhood
- Salem Five Direct
- Sofi
- Stash
- T-Mobile Money
- UFB Direct
- Upgrade
- USAA
- Varo
- Venmo
- Walmart MoneyCard
- Wisely by ADP
2026 U.S. Profiled Brands - Savings
-
- Acorns
- Albert
- Ally
- American Express
- Apple Card
- Axos
- Barclays
- Bask Bank
- Betterment
- BMO Alto
- Bread Financial
- BrioDirect powered by Webster Bank
- Capital One
- Cash App
- Chime
- CIT Bank
- Citi
- Credit Karma Money
- Dave
- Discover
- E*TRADE from Morgan Stanley
- Empower
- EverBank
- FNBO Direct
- GO2Bank
- GreenFi
- Jenius Bank a division of SMBC MANUBANK
- LendingClub
- Marcus by Goldman Sachs
- OnePay
- Openbank
- PayPal
- Popular Direct
- Quontic
- Revolut
- Robinhood
- Salem Five Direct
- Sallie Mae Bank
- Sofi
- Synchrony Bank
- T-Mobile Money
- UFB Direct
- Upgrade
- Varo
- Vio Bank
- Walmart MoneyCard
2026 U.S. Profiled Brands - Checking
- Acorns
- Albert
- Ally
- American Express
- Axos
- Bask Bank
- Betterment
- Capital One
- Cash App
- Charles Schwab Bank
- Chime
- CIT Bank
- Credit Karma Money
- Current
- Dave
- Discover
- E*TRADE from Morgan Stanley
- EverBank
- GO2Bank
- GreenFi
- LendingClub
- MoneyLion
- MyBambu
- OnePay
- PayPal
- Quontic
- Revolut
- Robinhood
- Salem Five Direct
- Sofi
- Stash
- T-Mobile Money
- UFB Direct
- Upgrade
- USAA
- Varo
- Venmo
- Walmart MoneyCard
- Wisely by ADP
2026 U.S. Profiled Brands - Savings
- Acorns
- Albert
- Ally
- American Express
- Apple Card
- Axos
- Barclays
- Bask Bank
- Betterment
- BMO Alto
- Bread Financial
- BrioDirect powered by Webster Bank
- Capital One
- Cash App
- Chime
- CIT Bank
- Citi
- Credit Karma Money
- Dave
- Discover
- E*TRADE from Morgan Stanley
- Empower
- EverBank
- FNBO Direct
- GO2Bank
- GreenFi
- Jenius Bank a division of SMBC MANUBANK
- LendingClub
- Marcus by Goldman Sachs
- OnePay
- Openbank
- PayPal
- Popular Direct
- Quontic
- Revolut
- Robinhood
- Salem Five Direct
- Sallie Mae Bank
- Sofi
- Synchrony Bank
- T-Mobile Money
- UFB Direct
- Upgrade
- Varo
- Vio Bank
- Walmart MoneyCard
Contact Us Today
JD Power studies, products, and services are available for purchase. If you’re interested in subscribing to a JD Power study or becoming a client, please fill out the form, and we'll be in touch. Questions? Click here to find the answers to frequently asked questions.
If you’ve received a JD Power survey and have questions or comments, please contact us here.
For all other inquiries, you can contact us here.
JD Power studies, products, and services are available for purchase. If you’re interested in subscribing to a JD Power study or becoming a client, please fill out the form, and we'll be in touch. Questions? Click here to find the answers to frequently asked questions.
If you’ve received a JD Power survey and have questions or comments, please contact us here.
For all other inquiries, you can contact us here.
