End Of Lease Satisfaction Study

end of lease

The J.D. Power End of Lease Satisfaction Study identifies opportunities and provides critical insight to improve brand loyalty and lease retention by targeting pre-transaction behavior including research/shopping and the lease-end process from consumers who have ended an auto lease within a previous 9-month window.

men meeting about a car lease ending
meeting with lender people


Why subscribe?

We pinpoint the factors that matter most to lessees and drive their satisfaction. The study identifies lease-end practices and timely marketing opportunities that optimize lease retention for the same brand and at the same dealer.

Experiences Explored

  • Research consideration
  • Shopping experience
  • Communication channel preference (digital and traditional)
  • What actions start the shopping process
  • Critical decision timelines to lease again
  • Final billing

Press Release & Award Information

J.D. Power will issue a national press release that will highlight key findings and trends from the study and include top-to-bottom rankings of the brands in the study that meet J.D. Power’s predetermined research criteria. The brand(s) that ranks highest in each of the regions profiled this year and meets predetermined award criteria will have the opportunity to leverage their award publicly through the J.D. Power award licensing program, which requires subscribing to the study as a prerequisite.


Profiled Brands

Brands profiled in previous years will be added when available. View profiled brands in the past year from the list below.

2023 Profiled Brands

  • Ally Financial
  • Cal Automotive
  • Chrysler Capital
  • Ford Credit
  • GM Financial
  • Honda Financial Services
  • Hyundai Motor Finance
  • Kia Motors Finance
  • Mazda Financial Services
  • NMAC
  • Southeast Toyota Finance
  • Subaru Motors Finance
  • Toyota Financial Services
  • U.S. Bank
  • Volkswagen Credit

J.D. Power Solutions

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An enhancement to our syndicated studies that allows your company to field additional surveys using a sample that is provided by your company.

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