PIN PowerDealer

The Power to Drive Your Auto Retail Business

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PowerDealer is a FREE Web-based dealership marketing software that provides access to 100% pure retail transaction data, based on more than 117 million new- and used-vehicle sales, enabling a meaningful comparison of an automotive market dealership’s performance against their local market.

It’s simple: When dealers use the data that tells a clear story, they drive better business results for their new-vehicles, used car inventory, and F&I departments.

Learn about our dealership marketing software and activate your free enrollment to PowerDealer today.


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PowerDealer data uses real-time information to empower dealers

  • Monitor dealership marketing and sales activity for same-brand and other brand competitors in your market
  • Compare your dealership’s gross profit figures to the average competitor in your region
  • Identify the true value of your trade-in vehicles by comparing similar trade-in amounts in your automotive market
  • Improve used car inventory ROI by pricing trade-ins closer to the competition
  • Analyze data on your new- and used-vehicle operations by model mix, days to turn, profit margin, and more


For a free demo, visit PowerDealer and use the following to access the site:

Login: pindemo
Password: pindemo

Activate PowerDealer: FREE Subscription

Let PowerDealer empower you with a set of tools that provide the transparency to benchmark your dealership marketing, manage risk, and make more informed decisions that impact your business’ bottom line. Activate your free subscription now.

Already a Power Dealer? Looking to Refer a Dealer?

If you are already a Power Dealer, log in here

To ensure you have the broadest competitive data comparisons, refer a competitive dealer to PowerDealer today.