Best Popular SUV Deals in May 2025

Jeff Youngs | May 09, 2025

If you’re looking for the best deals on the most popular new SUVs in May 2025, look no further. We’ve done the research, reviewing the new-car incentives and offers for the 20 top-selling SUV models in America.* Below, listed alphabetically, you’ll find a summary of the available cash and financing deals.

2024 Honda HR-V Sport Front Quarter View

Our researcher used a popular zip code for Los Angeles, California—the second-largest city in the nation and the unofficial center of American car culture. The information was as complete and accurate as possible on May 7, 2025, ensuring you have the most reliable data. Still, we strongly recommend visiting the automaker’s website or your local dealership for more details and clarification regarding deals in your area.

*Based on 2024 calendar-year sales

Chevrolet Equinox Deals - Find the best Chevrolet Equinox deals!

  • Loyalty cash of up to $1,000
  • Conquest cash of up to $1,000 to owners of competitive models
  • Discounted financing rates as low as 2.9% APR for 36 months and no payments for 90 days; 6.59% APR for 72 months
  • Expiration date: June 2, 2025

Read our 2025 Chevrolet Equinox expert review to learn more about this model. See the Chevrolet website or your local dealership for more details.

Chevrolet Trax Deals - Find the best Chevrolet Trax deals!

  • Loyalty cash of up to $500
  • Conquest cash of up to $500 to owners of competitive models
  • Discounted financing rates as low as 6.59% APR for 72 months
  • Expiration date: June 2, 2025

Read our latest Chevrolet Trax expert review to learn more about this model. See the Chevrolet website or your local dealership for more details.

Ford Bronco Deals (2024 model) - Find the best Ford Bronco deals!

  • Employee pricing
  • Cash offers of up to $1,000
  • Lease loyalty cash of up to $1,500
  • Conquest cash of up to $2,000 to owners of Jeep and Toyota models
  • Discounted financing rates as low as 3.9% APR for 72 months and no payments for 90 days
  • Expiration date: June 2, 2025

Ford Bronco Deals (2025 model) - Find the best Ford Bronco deals!

  • Employee pricing
  • Expiration date: June 2, 2025

Read our latest Ford Bronco expert review to learn more about this model. See the Ford website or your local dealership for more details.

Ford Bronco Sport Deals (2024 model) - Find the best Ford Bronco Sport deals!

  • Employee pricing
  • Cash offers of up to $750
  • Discounted financing rates as low as 3.9% APR for 72 months
  • Expiration date: June 2, 2025

Ford Bronco Sport Deals (2025 model) - Find the best Ford Bronco Sport deals!

  • Employee pricing
  • Expiration date: June 2, 2025

Read our latest Ford Bronco Sport expert review to learn more about this model. See the Ford website or your local dealership for more details.

Ford Escape Deals (2024 model) - Find the best Ford Escape deals!

  • Employee pricing
  • Cash offers of up to $1,500 (gas models); $5,000 (plug-in hybrid models)
  • Expiration date: June 2, 2025

Ford Escape Deals (2025 model) - Find the best Ford Escape deals!

  • Employee pricing
  • Cash offers of up to $3,000 (plug-in hybrid models)
  • Expiration date: June 2, 2025

Read our latest Ford Escape expert review to learn more about this model. See the Ford website or your local dealership for more details.

Ford Explorer Deals - Find the best Ford Explorer deals!

  • Employee pricing
  • Discounted financing rates as low as 2.9% APR for 36 months; 4.9% APR for 60 months; 6.9% APR for 84 months
  • Expiration date: June 2, 2025

Read our 2025 Ford Explorer expert review to learn more about this model. See the Ford website or your local dealership for more details.

Honda CR-V Deals - Find the best Honda CR-V deals!

CR-V (gas models):

  • Discounted financing rates as low as 3.99% APR for 24 to 36 months; 4.99% APR for 37 to 60 months; 5.99% APR for 61 to 72 months
  • Expiration date: June 2, 2025

CR-V Hybrid:

Honda is not offering cash or finance deals on the CR-V Hybrid in the researched zip code. See the Honda website or your local dealership for more details about what might be available in your region, including lease specials.

Read our latest expert reviews of the Honda CR-V and Honda CR-V Hybrid to learn more about this model.

Honda HR-V Deals - Find the best Honda HR-V deals!

  • Discounted financing rates as low as 3.99% APR for 24 to 48 months; 4.99% APR for 49 to 60 months; 5.99% APR for 61 to 72 months
  • Expiration date: June 2, 2025

Read our latest Honda HR-V expert review to learn more about this model. See the Honda website or your local dealership for more details.

Honda Pilot Deals - Find the best Honda Pilot deals!

  • Discounted financing rates as low as 3.99% APR for 24 to 36 months; 4.99% APR for 37 to 60 months; 5.99% APR for 61 to 72 months
  • Expiration date: June 2, 2025

Read our latest Honda Pilot expert review to learn more about this model. See the Honda website or your local dealership for more details.

Hyundai Tucson Deals (2024 model) - Find the best Hyundai Tucson deals!

Tucson PHEV:

  • Cash offers of up to $1,250
  • Discounted financing rates as low as 3.99% APR for up to 60 months
  • Expiration date: June 2, 2025

Hyundai Tucson Deals (2025 model) - Find the best Hyundai Tucson deals!

Tucson (gas models):

  • Cash offers of up to $1,750
  • Discounted financing rates as low as 2.99% APR for 48 months; 3.99% APR for up to 72 months; 5.99% APR for 60 months
  • Expiration date: June 2, 2025

Tucson Hybrid:

  • Cash offers of up to $1,250
  • Discounted financing rates as low as 3.49% APR for up to 48 months; 3.99% APR for up to 60 months
  • Expiration date: June 2, 2025

Tucson PHEV:

  • Discounted financing rates as low as 5.49% APR for up to 72 months
  • Expiration date: June 2, 2025

Read our latest expert reviews of the Hyundai Tucson, Hyundai Tucson Hybrid, and Hyundai Tucson N Line to learn more about this model. See the Hyundai website or your local dealership for more details.

Jeep Grand Cherokee Deals - Find the best Jeep Grand Cherokee deals!

Grand Cherokee (gas models):

  • Employee pricing
  • Cash offers of up to $1,000
  • Lease loyalty cash of up to $2,000
  • Discounted financing rates as low as 1.9% APR for 72 months
  • Expiration date: June 2, 2025

Grand Cherokee 4xe:

  • Employee pricing
  • Cash offers of up to $7,500 (federal EV income tax credit)
  • Discounted financing rates as low as 1.9% APR for 72 months
  • Expiration date: June 2, 2025

Read our latest expert reviews of the Jeep Grand Cherokee and Jeep Grand Cherokee 4xe to learn more about this model. See the Jeep website or your local dealership for more details.

Jeep Wrangler Deals (2024 model) - Find the best Jeep Wrangler deals!

Wrangler (gas models):

  • Employee pricing
  • Cash offers of up to $3,500
  • Discounted financing rates as low as 0% APR for 36 months
  • Expiration date: June 2, 2025

Wrangler 4xe:

  • Employee pricing
  • Cash offers of up to $7,500 (federal EV income tax credit)
  • Discounted financing rates as low as 0% APR for 72 months
  • Expiration date: June 2, 2025

Jeep Wrangler Deals (2025 model) - Find the best Jeep Wrangler deals!

Wrangler (gas models):

  • Employee pricing
  • Cash offers of up to $2,000
  • Discounted financing rates as low as 6.9% APR for 72 months
  • Expiration date: June 2, 2025

Wrangler 4xe:

  • Employee pricing
  • Cash offers of up to $7,500 (federal EV income tax credit)
  • Discounted financing rates as low as 1.9% APR for 72 months
  • Expiration date: June 2, 2025

Read our latest expert reviews of the Jeep Wrangler and Jeep Wrangler 4xe to learn more about this model. See the Jeep website or your local dealership for more details.

Kia Sportage Deals (2024 model) - Find the best Kia Sportage deals!

Sportage PHEV:

  • Discounted financing rates as low as 3.49% APR for up to 48 months; 3.99% APR for up to 60 months; 4.25% APR for up to 66 months; 4.49% APR for up to 72 months; 6.75% APR for 84 months
  • Expiration date: June 2, 2025

Kia Sportage Deals (2025 model) - Find the best Kia Sportage deals!

Sportage (gas model):

  • Discounted financing rates as low as 1.9% APR for up to 60 months; 2.49% APR for up to 66 months; 3.49% APR for up to 72 months; 6.25% APR for up to 84 months
  • Expiration date: June 2, 2025

Sportage Hybrid:

  • Discounted financing rates as low as 3.9% APR for up to 48 months; 4.75% APR for up to 60 months; 5.25% APR for up to 66 months; 5.49% APR for up to 72 months; 7.25% APR for up to 84 months
  • Expiration date: June 2, 2025

Sportage PHEV:

  • Discounted financing rates as low as 3.9% APR for up to 48 months; 4.75% APR for up to 60 months; 4.99% APR for up to 66 months; 5.49% APR for up to 72 months; 7.25% APR for up to 84 months
  • Expiration date: June 2, 2025

Kia Sportage Deals (2026 model) - Find the best Kia Sportage deals!

Sportage (gas model):

  • Discounted financing rates as low as 2.9% APR for up to 48 months; 3.49% APR for up to 60 months; 3.99% APR for up to 66 months; 4.99% APR for up to 72 months; 7% APR for up to 84 months
  • Expiration date: June 2, 2025

Read our latest expert reviews of the Kia Sportage and Kia Sportage Hybrid to learn more about this model. See the Kia website or your local dealership for more details.

Mazda CX-5 Deals - Find the best Mazda CX-5 deals!

  • Loyalty cash of up to $500
  • Discounted financing rates as low as 2.9% APR for 36 months; 4.9% APR for 60 months
  • Expiration date: June 2, 2025

Read our latest Mazda CX-5 expert review to learn more about this model. See the Mazda website or your local dealership for more details.

Nissan Rogue Deals - Find the best Nissan Rogue deals!

  • Cash offers of up to $1,750
  • Discounted financing rates as low as 2.9% APR for 36 months; 3.9% APR for up to 60 months; 5.49% APR for 75 months
  • Expiration date: June 2, 2025

Read our latest Nissan Rogue expert review to learn more about this model. See the Nissan website or your local dealership for more details.

Subaru Crosstrek Deals (2024 model) - Find the best Subaru Crosstrek deals!

  • Lease loyalty cash of up to $550
  • Discounted financing rates as low as 3.9% APR for 72 months
  • Expiration date: June 2, 2025

Subaru Crosstrek Deals (2025 model) - Find the best Subaru Crosstrek deals!

  • Lease loyalty cash of up to $550
  • Discounted financing rates as low as 3.9% APR for 48 months
  • Expiration date: June 2, 2025

Read our latest expert reviews of the Subaru Crosstrek, Subaru Crosstrek Limited, and Subaru Crosstrek Wilderness to learn more about this model. See the Subaru website or your local dealership for more details.

Subaru Forester Deals (2024 model) - Find the best Subaru Forester deals!

  • Lease loyalty cash of up to $550
  • Discounted financing rates as low as 1.9% APR for 72 months
  • Expiration date: June 2, 2025

Subaru Forester Deals (2025 model) - Find the best Subaru Forester deals!

  • Lease loyalty cash of up to $550
  • Discounted financing rates as low as 4.9% APR for 36 months (hybrid models); 3.9% for 48 months (gas models)
  • Expiration date: June 2, 2025

Read our latest expert reviews of the Subaru Forester and Subaru Forester Hybrid to learn more about this model. See the Subaru website or your local dealership for more details.

Subaru Outback Deals - Find the best Subaru Outback deals!

  • Lease loyalty cash of up to $550
  • Discounted financing rates as low as 2.9% for 36 months; 3.9% APR for 63 months
  • Expiration date: June 2, 2025

Read our latest Subaru Outback expert review to learn more about this model. See the Subaru website or your local dealership for more details.

Tesla Model Y Deals - Find the best Tesla Model Y deals!

  • Cash offers of up to $7,500 (federal EV income tax credit)
  • Discounted financing rates as low as 1.99% APR for 72 months
  • Expiration date: May 31, 2025

Read our latest Tesla Model Y preview. See the Tesla website or your local dealership for more details.

Toyota RAV4 Deals - Find the best Toyota RAV4 deals!

RAV4 (gas models):

  • Lease loyalty cash of up to $1,000
  • Discounted financing rates as low as 4.99% APR for 48 to 60 months; 5.99% APR for 72 months
  • Expiration date: June 2, 2025

RAV4 Hybrid:

  • Lease loyalty cash of up to $1,000
  • Discounted financing rates as low as 5.99% APR for 48 to 60 months; 6.99% APR for 72 months
  • Expiration date: June 2, 2025

RAV4 PHEV (formerly Prime):

  • Lease cash offers of up to $6,500
  • Lease loyalty cash of up to $1,000
  • Expiration date: June 2, 2025

Read our latest expert reviews of the Toyota RAV4, Toyota RAV4 Hybrid, and Toyota RAV4 Plug-in Hybrid (formerly Prime) to learn more about this model. See the Toyota website or your local dealership for more details.

Jeff Youngs has over 30 years of experience in the auto industry, including 19 years with JD Power in marketing and editorial management roles. He also spent five years with General Motors as a media relations professional. More recently, as a freelance automotive journalist, his work has appeared on Autotrader, Autolist, Capital One Auto Navigator, CarGurus, iSeeCars, JDPower.com, and Kelley Blue Book.

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