Automotive OEM – Quality

Improve Reliability Across Vehicles and Systems

Deliver vehicles that perform as promised from day one and continue to earn trust over time. This suite helps identify quality issues early, improve supplier performance, and reduce long-term reliability problems so customers experience fewer issues and greater peace of mind.

OEM Quality Products

Build Product Confidence

Detect issues early, isolate root causes precisely, and build vehicles that earn long-term trust.

OEM

Canada Vehicle Dependability Study (VDS)

Measures problems experienced by original owners of three-year-old vehicles, helping manufacturers improve long-term durability, retain value, and strengthen brand loyalty. Learn More OEM

Canada Sales Satisfaction Index Study (SSI)

Evaluates the full vehicle purchase journey, identifying key sales touchpoints that influence customer satisfaction, advocacy, and future purchase intent across Canadian automotive buyers. Learn More OEM

Canada Initial Quality Study (IQS)

Measures new-vehicle quality using owner-reported issues within 90 days, delivering model-level insights across 175 indicators to identify problems and improve early ownership performance. Learn More OEM

Repair Analytics

Warranty benchmarking solution using real repair data to identify issues, reduce costs, and improve product quality and reliability across vehicle components. Learn More OEM

EV Battery Health Certification

Provides independent, data-driven verification of EV battery performance using real vehicle data, building trust for owners, dealers, and used EV buyers. Learn More OEM

Component Dependability Reports – Portfolio Overview

Delivers long-term component performance insights, showing real-world issues and replacements to help suppliers improve reliability and reduce defects. Learn More OEM

Component Quality Reports (CQRs) – Portfolio Overview

Provides component-level quality benchmarking across major vehicle systems, helping suppliers and OEMs improve design, manufacturing, and sourcing decisions using real-world data. Learn More OEM

U.S. Original Equipment (OE) Tire Satisfaction Study

Benchmarks satisfaction with factory-installed tires, revealing how performance and durability influence perception, loyalty, and repurchase intent. Learn More OEM, Remarketing

U.S. Vehicle Dependability Study (VDS)

Measures long-term vehicle reliability based on issues experienced by owners, helping manufacturers improve durability, retain value, and strengthen brand loyalty over time. Learn More OEM

U.S. Initial Quality Study (IQS)

Measures early-ownership new-vehicle quality through owner-reported issues and repair data, delivering a comprehensive and timely (monthly) view of launch performance across brands, models, and segments. Learn More

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Related Insights

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Nearly 90% of Customers Using Independent Service Providers Are Still Under Warranty

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