Insights

Auto Insurance Shopping Trend: Gen Z

Through our Auto Insurance Loyalty Indicator & Shopping Trends (LIST), we’re able to explore a daily, competitive view of auto insurance shopping and loyalty behavior for the top carriers in the national and state-level markets. Last week we segmented our data to explore shopping trends for Millennials, and this week, we’ll be focusing in on Gen Z:

  • How many customers in that segment shopped for auto insurance in the month of March?
  • Which brand had the highest quote volume for this segment?
  • How many switched?
  • Which brand won the most new business?

Check out our infographic where we reveal the trends we saw for this segment in the month of March.

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Coming up next: auto insurance shopping trends for Active Military and Reserves. Stay tuned…

 

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