This session broke down the shifts reshaping the global new-car landscape by analysing key data that highlights emerging momentum and what this signals for 2026.
In our recent webinar, we discussed key trends and 2025 data highlighting how the global new-car market is evolving, from new technology and electrification to regional dynamics and competitive pressures.
Questions we will answer
- How persistent are the challenges to EV adoption, and can they be overcome in 2026?
- Which technologies, incentives, and market trends will define the future mix of vehicle registrations?
- How well are Chinese brands positioned to succeed in Europe, and how are incumbent players responding?
Key takeaways from our latest webinar
As 2025 wraps up, the stage is set for a dynamic landscape in 2026. Here are some findings discussed:
- Regional dynamics are moving in different directions, with Europe poised for a second wave of plug-in hybrid (PHEV) adoption in 2026.
- Electric innovations are reshaping expectations as battery-electric vehicles (BEVs) and PHEVs continue to extend range capabilities.
- As Chinese carmakers bring faster product cycles and a different market approach, European incumbents are adapting processes, costs, and strategies to keep pace.
These findings highlight how the global market is entering a dynamic phase and new players are being defined.
Meet our experts
Hear from our industry experts with deep knowledge and hands-on market analysis experience:
- Dr Christof Engelskirchen – Chief Economist & Director of Valuations & Forecasting
- Dr Anne Lange – Product Director, Valuation Apps
- Dan Parnell – Director of Sales, Growth & Enablement
- Tom Geggus – Editor, Autovista24
Who should watch?
This webinar will provide strategic insights for:
- OEMs and vehicle manufacturers.
- Fleet, leasing, and residual value managers.
- Finance, insurance, and risk analysts.
- Investment portfolio managers.
- Industry leaders and stakeholders.
Why you should watch this webinar
You will:
- Gain a clear understanding of global new-car market trends for 2026 and beyond.
- Explore expected market shares by powertrain, including EVs, hybrids, and traditional vehicles.
- Discover regional differences and the factors driving market shifts, from incentives to consumer behaviour.
- Understand emerging innovations and technologies that will influence registrations and adoption rates.
- Receive data-driven insights to inform strategic decisions across product, sales, and market planning.
From incentives to technological innovations, and China’s growing influence in Europe, 2026 is shaping up to be a pivotal year for EV adoption.
Now is the time to gain data-driven insights to navigate a changing market.
Webinar recap: what you missed
The full webinar recap is now available. Watch the recording below.
Leveraging market insights to stay ahead
As the market evolves, spotting key trends is the first step. Turning that data into actionable strategies can drive stronger market positioning. That’s where EV Volumes comes in, enabling you to:
- Track regional market shifts - Monitor how PHEV and BEV demand varies across Europe and other key markets to optimise production, distribution, and marketing strategies.
- Monitor new technologies and range developments – This helps you anticipate consumer adoption patterns and adjust product offerings to meet evolving expectations.
- Benchmark against emerging competitors - With new entrants moving fast and experimenting with new approaches, examining their strategies can reveal opportunities to improve speed-to-market, pricing, and product innovation.
- Align strategy with market data - By staying up-to-date with market insights, you can make informed decisions about launches, pricing, and investment priorities.
With EV Volumes, you can consolidate market data, enable proactive planning, quick adaptation to changes, and build confident decision-making in a rapidly evolving automotive landscape.
Prepared for what’s next? Our experts are here to help.
Speak to our experts today.