MX Customer Service Index – Long Term (CSI-LT) CLUB Study

Benchmarking the Experience That Keeps Customers Coming Back

The MX Customer Service Index Long-Term (CSI-LT) CLUB Study measures satisfaction with dealership and aftermarket service visits for vehicles four to 12 years old—across both warranty and customer-pay work. CSI-LT delivers one of the industry’s most complete views of aftersales performance for this critically valuable set of customers.

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A Complete View of the Service Experience

Evaluates satisfaction across five core dimensions:

• Service initiation
• Service advisor
• Facility
• Vehicle pick-up
• Quality of work

Tracks:

• Service Retention

How the Customer Service Index (CSI-LT) Study Works

• Integrates voice-of-customer surveys across thousands of service occasions
• Measures satisfaction drivers across the entire service visit, spanning initiation to vehicle pick-up
• Provides competitive benchmarking and and critical market share and market size data

Stronger Service Insights, Better Retention

• Identifies specific drivers of satisfaction and loyalty in service
• Highlights operational best practices and training needs
• Connects key attributes (e.g. “Fixed Right the First Time”) to overall satisfaction
• Provides clear differentiation for brands that excel in service
• Produces dealership and aftermarket brand rankings annual full-study publish

Increase Retention, Improve Profitability

• Increases service retention and repeat visits
• Boosts dealership and aftermarket facility profitability through improved loyalty
• Enhances trust and long-term service selection
• Creates competitive differentiation for high-performing networks

Key Dates

2027

Fielding: Oct 2026 – Jan 2027
Publish: Feb 25, 2027

Designed for Aftersales and Retail Excellence Teams

• OEM and aftermarket brand leadership
• Dealer / aftermarket brand training organizations
• Marketing departments (awards)
• Customer retention and loyalty teams

Insights Available at a Touch of a Button

Subscribers have full access to benchmark reporting, competitor analysis, and more, all at the touch of a button.

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