Awards

U.S. Retail Banking Satisfaction Study Award Information

Press Release Date: March 26, 2026

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How Top‑Ranked Banks Win in 2026

Turning Customer Intelligence and Recognitions into a Marketing Advantage

With more than half of retail banking customers open to switching banks within the next year, marketers face a clear mandate: earn trust, prove performance, and communicate value in ways that resonate locally and emotionally.

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The JD Power U.S. Retail Banking Satisfaction Study

The study shares insights into the key experiences of banking customers with their regional bank by looking at the following seven dimensions (in order of importance): 

  • Trust
  • People
  • Account Offerings
  • Allowing customers to bank how and when they want
  • Saving Customers time and Money
  • Digital Channels
  • Problems or Complaints

Discover the Top-Ranking Retail Banks for Customer Satisfaction

Stay tuned to find out which retail banks ranked highest in their respective segments. In the meantime, explore key insights from the JD Power 2025 U.S. Retail Banking Satisfaction Study.

Licensing Opportunities

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Award Information

Top-ranked brands in each award-eligible study will have the opportunity to enter into a licensing agreement through the JD Power Awards Program.

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Award Merchandise

Active licensees can purchase a wide array of merchandise including trophies, lapel pins, apparel and so much more to commemorate their achievement. 

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Performance Reports

Brands that perform above the industry average can commission JD Power Performance Reports to highlight above-average performance with qualified audiences.

Retail Banking Awards in Action

As the trusted symbol of the Voice of the Customer, JD Power awards help companies increase consumer consideration and ensure that the top-ranking brands stand out in the crowd.

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