The Genesis GV60 Named Top Small Premium SUV In JD Power 2023 U.S. APEAL Study

Dustin Hawley | Jul 21, 2023

The Genesis GV60, the first all-electric offering from the brand, has been declared the best small premium SUV in the JD Power 2023 U.S. Automotive Performance, Execution and Layout (APEAL) Study. This honor is a testament to the vehicle's superior design and performance, which its owners highly appreciate.

"We are delighted that the GV60 has received such positive customer feedback in this year's APEAL study," stated Claudia Marquez, the Chief Operating Officer of Genesis Motor North America. According to her, the GV60 epitomizes Genesis' commitment to its customers, offering personalization like never before. Notable features such as Face Connect underscore Genesis' promise to adapt the vehicle ownership experience to cater to customers' individual preferences.

The Genesis GV60 Named Top Small Premium SUV In JD Power 2023 U.S. APEAL Study

Launched in 2022, the GV60 represents Genesis' vision for an all-electric lineup by 2030. The vehicle exemplifies the Genesis design principle of Athletic Elegance and its 'Beauty of White Space' philosophy. The GV60 offers a generously spacious interior that employs a blend of eco-friendly and recycled materials without compromising safety and technology. Groundbreaking features like Face Connect and Crystal Sphere provide drivers additional avenues to personalize their driving journey.

The JD Power U.S. APEAL Study is an insightful investigation into new vehicle owners' experiences with their cars after 90 days of ownership. The study explores owners' interactions with elements such as design, performance, safety, usability, and comfort, among others.

Genesis is committed to placing the customer at the heart of every decision it makes. As a global automotive brand, Genesis aims to provide the highest performance, design, safety, and innovation standards, with an eye on a more sustainable future. With an audacious, forward-thinking approach, Genesis embodies distinctly Korean traits in its unique Athletic Elegance design identity. The brand's extensive range of award-winning models, including the G70, G80, G90, GV60, GV70, and GV80, position it as a leader in the age of electrification, a position further bolstered by its Electrified G80 and GV60 electric models. Genesis' pledge to transition to an all-electric brand by 2030 and achieve carbon neutrality by 2035 further underscores its commitment to a sustainable future.

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