This supplement is effective as of February 11, 2026.
If you are a California resident, our privacy policy and this supplement applies to your use of the Service. This supplement describes rights California privacy laws provide residents of the state. Terms have the meaning ascribed to them in the California Privacy Rights Act ("CPRA"), unless otherwise stated.
At or before the time of collection of your personal information, you have a right to receive notice of our data practices. Our data practices are as follows:
Under the CPRA, a "sale" is broadly defined to include a disclosure for something of value, and a "share" is broadly defined to include a disclosure for cross-context behavioral advertising. Some of our disclosures of personal information may be considered a "sale" or "share." For example:
We collect, sell, or share the following categories of personal information for commercial purposes: contact identifiers, characteristics or demographics, commercial or transactions information, user-generated content, device identifiers, device information, internet activity, non-precise geolocation data, and inferences drawn from any of the above. The categories of third parties to whom we sell or share your personal information include, where applicable, vehicle manufacturers and third parties involved in cross-context behavioral advertising. For details on your rights regarding sales and shares, see the "Right to Opt-Out of Sales and Sharing" section below. We do not knowingly sell or share the personal information of minors under 16 years old who are California residents.
Some of the personal information we collect may be considered sensitive personal information under CPRA. For example, information that identifies your ethnic origin. We collect, use, and disclose such sensitive personal information for the permissible business purposes for sensitive personal information under the CPRA as well as for the purposes listed above in this Section, Notice of Collection. For details about your right to limit the use or disclosure of your sensitive personal information, see the "Right to Limit the Use of Sensitive Personal Information" section below.
California residents, you have the right to know certain information about our data practices. In particular, you may request the following from us:
In addition, you have the right to correct or delete the personal information we have collected from you. These rights also apply to sensitive personal information.
To exercise any of these rights, please submit a request through our online form available at jdpower.com/Privacy/DSAR or call our toll-free number at (866) 467-8688 x327. If you have an account with us, we may require you to use the account to submit the request. In the request, please specify which right you are seeking to exercise and the scope of the request. We will confirm receipt of your request within ten (10) days and respond to your request within forty-five (45) days. We may require specific information from you to help us verify your identity and process your request. If we are unable to verify your identity, we may deny your requests.
If personal information about you has been processed by us as a service provider on behalf of a client and you wish to exercise any rights you have with such personal information, please inquire with our client directly. If you wish to make your request directly to us, please provide the name of our client on whose behalf we processed your personal information. We will refer your request to that client and will support them to the extent required by applicable law in responding to your request.
To the extent J.D. Power sells or shares your personal information, you have the right to opt-out of the sale or sharing of your personal information. To submit a request to opt-out of sharing not related to tracking technologies, click here. To opt-out of the sale or sharing of your personal information related to tracking technologies, click here and select the Online Do Not Sell or Share My Information button in the privacy banner or turn on a recognized opt-out preference signal, such as Global Privacy Control, in your browser or extension.
When you click the Online Do Not Sell Or Share My Personal Information button or broadcast the Global Privacy Control signal from a supported browser, we also signal certain of our tracking technology partners to only use your personal information for those specific and limited purposes that are permitted under CPRA. Please note that your opt-out will not stop you from seeing ads and will only apply to the specific browser or device from which you opt-out. Your opt-out will no longer apply if you delete your cookies or reset your device advertising ID.
To the extent we use or disclose your sensitive personal information for purposes other than those specified as permissible business purposes under the CPRA, you have the right to limit the use or disclosure of your sensitive personal information. To exercise this right click here. In addition, you may exercise this right by clicking on the Your Privacy Choices link or by calling our toll-free number at (866) 467-8688 x327.
Financial incentives, as defined under the CPRA, include programs, benefits, or other offerings, including payments to consumers as compensation, related to the collection, deletion, or sale of personal information about them. J.D. Power offers participants in market research surveys or studies gift cards or complimentary sweepstakes admissions. Although we do not consider these activities to be a "financial incentive," it may be interpreted to be one under California law. To the extent the gift cards and sweepstakes admissions are considered financial incentives, the following notices are provided to California resident participants.
To opt-in to the financial incentive and receive the gift card or sweepstakes admission code, a participant is required to complete all questions and agree to the terms and conditions of that specific market research survey. You can find a full description of the terms and conditions within each market research survey. We collect identifiers such as your name and email address, and commercial information such as survey responses related to the type of survey you participated in (e.g., automotive, financial, or healthcare).
If you have participated in our market research surveys or studies, you have the right to withdraw from the financial incentive at any time. Exercise your right to withdraw by emailing us at [email protected] and include "Withdraw from Market Research Survey Incentive" in the subject line of your email.
We generally do not treat consumers differently if they exercise a privacy right under California law. However, where you need to voluntarily provide the personal information requested in order to receive the gift card or sweepstakes admission, we are offering you a benefit that is reasonably related to the value of your data to us in connection with the benefit. Our reasonable determination of the estimated value of the personal information you provide to us when you sign up for that benefit takes into consideration a number of factors, including, among other things, our estimates regarding the anticipated revenue generated from the personal information and the actual and anticipated expenses that we incur in the collection, storage, and use of such personal information in connection with the survey or study.
You can designate an authorized agent to submit requests on your behalf. Except for opt-out requests, we will require written proof of the agent's permission to do so and verify your identity directly. Requests must be submitted through the designated methods listed above.
You have the right not to receive discriminatory treatment by us for the exercise of any of your rights.
If you are a California resident and have an established business relationship with us, you have the right to request a list of the categories of personal information (as defined by Shine the Light) disclosed by us to third parties for their own direct marketing purposes during the immediately preceding calendar year, along with the names and addresses of such third parties. To exercise this right, write us at [email protected] or J.D. Power, 30870 Russell Ranch Road, Suite 300, Westlake Village, CA 91362 and specify that you are making a "California Shine the Light Request." We will respond to requests received in accordance with Shine the Light.
Your browser or extension may allow you to automatically transmit Do Not Track signals and we do not respond to such signals except where required by law.
If you have a disability and would like to access the privacy policy and this supplement in an alternative format, call us at (888) 537-6937.
The number of consumer requests received by J.D. Power which have been complied with, in whole or in part, and denied in the calendar year 2024.
| Type of Request | Requests
Received | Requests Completed
In Whole | Requests Completed
In Part | Requests
Denied* | Median # of Days for
Responding | Mean # of Days of
Responding |
|---|---|---|---|---|---|---|
| Delete Personal Information | 226 | 146 | 37 | 43 | 26 | 31 |
| Know/Access Personal Information JDP was collecting | 169 | 146 | 15 | 8 | 21 | 25 |
| Know Personal Information JDP was selling or sharing and to whom | 24 | 16 | 0 | 8 | 24 | 28 |
| Opt-out of sale or sharing of Personal Information | 6966 | 2633 | 13 | 4320 | 14 | 11 |
| Limit Use and Disclosure of Sensitive Personal Information | 2632 | 2191 | 13 | 428 | 5 | 7 |
* Includes requests that expired on account of the Data Subject not verifying their email address with JDP.