Experience the power and capability of the 2026 Ram 1500 Big Horn/Lone Star. This exceptional truck is engineered to conquer any challenge, with a HEMI 5.7L V8 engine delivering impressive performance and efficiency. Every vehicle includes our Steele Standard value package at no additional charge. The price you see is the price you pay. Zero hidden fees.- Big Horn Level 2 Equipment Group- Night Edition- GPS Navigation- 12"" Touchscreen Display- Heated Front Seats- Heated Steering Wheel- 9 Amplified Speakers with Subwoofer- SiriusXM with 360L- 400W Inverter- Remote Tailgate ReleaseThis Ram 1500 is more than just a work truck - it's a versatile companion ready to tackle any task, from hauling heavy loads to navigating the open road in comfort. The available 4-wheel drive system and advanced traction control ensure confident handling in all conditions, while the sleek, bold styling turns heads wherever you go.Inside, you'll find a wealth of premium features designed to enhance your driving experience. The spacious, well-appointed cabin offers ample room for passengers and cargo, with thoughtful touches like dual-zone climate control, a power-sliding rear window, and a premium audio system that will immerse you in your music.But the true standout of this Ram 1500 is its uncompromising capability. With a towing capacity of up to 12,000 lbs and a payload capacity of over 2,000 lbs, this truck is ready to take on any job, whether it's hauling heavy equipment or towing your favorite toys. And with the available 400W inverter, you can power your tools or electronics right from the bed.Experience the unparalleled performance, capability, and comfort of the 2026 Ram 1500 Big Horn/Lone Star. Visit our showroom today and let us demonstrate how this exceptional truck can transform the way you work and play.Price does not include tax, title, license, registration, dealer documentary fee, or dealer installed accessories. Price includes: $1000 - 2026 Southwest BC State of Texas Regional Bonus Cash . Exp. 06/30/2026 $3500 - 2026 National Retail Bonus Cash . Exp. 06/30/2026 $750 - 2026 Southwest BC Retail Bonus Cash . Exp. 06/30/2026