Southworth Chevrolet GMC is the Best Dealership to buy a New 2026 Chevy Equinox AWD LT! Southworth Chevrolet GMC is your premier new and used dealership in Bloomer, Wisconsin. Serving the Chippewa Valley and surrounding areas like Eau Claire, Chippewa Falls, Rice Lake and Menomonie since 1955. For 70 years, a third-generation family owned and run business, we have strived to offer our customers great values with that small town appeal, with a low-pressure atmosphere, friendly service and famili