The Toyota Highlander is a mid-sized near-luxury crossover competing in a crowded segment where just about every major auto manufacturer has a hat in the ring. Toyota knows that for their entry to be successful, they'll have to offer lots of technology and convenience at the right price, to go along with their solid reputation for reliability. The 2014 Highlander plays right into this strategy with plenty of standard features, plus a bevy of options. Attractive new styling is the icing on the cake, helping the Highlander to stand out in a crowded field.
