How Chevrolet is Adapting the Car Buying Process for Shoppers During the Coronavirus Pandemic
In concert with its fellow General Motors brands — Buick, Cadillac, and GMC — Chevrolet has assembled a multi-pronged effort to respond to the health and business challenges presented by the coronavirus pandemic in the United States.
Under the umbrella "Chevy Cares: We're Open," the brand is offering support to current owners and lessees and special incentives for new customers, including deals for first responders. In addition, Chevy dealers have changed their methods of operation to emphasize procedures that will help them maintain social distancing and serve customers who cannot come into dealerships. In all it is an impressive array of new programs, proving a big brand like Chevy can turn on a dime when necessary.
The following are details of the many initiatives Chevrolet has undertaken to serve customers during the crisis.