2020 Lincoln MKZ Reserve AWD

Info & Definitions

J.D. Power captures actual vehicle prices paid every day by people like you. From this data, J.D. Power tracks the average price paid and the price range paid by the majority of people.

New car prices paid include dealer discounts for the same typically equipped vehicle (year, make, model, trim) and do not include taxes, fees (title, registration, license, document and transportation fees), manufacturer incentives and rebates. Check our website for current incentive and rebate offers that might apply to you, and subtract from the prices shown for the price range most relevant to you.

Used car prices paid include dealer discounts for the same typically equipped vehicle (year, make, model, trim) in good condition with an average of 12,000 miles per year. Taxes and fees (title, registration, license, document and transportation fees) are not included.

The pricing data is an estimate, but not a guarantee, based on J.D. Power’s detailed analysis of transactions from the last 30 days for new cars and from the last 4-8 weeks (depending on the model) for used cars.

MSRP: The Manufacturer's Suggested Retail Price or MSRP is the price the manufacturer recommends the dealer charge for its new vehicles.

Invoice Price: The price on the vehicle manufacturer's bill to the dealer. It may not reflect the dealer's actual cost of the vehicle and may vary across dealers.