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The J.D. Power U.S. Digital Banking & Credit Card Satisfaction StudiesSM explore adoption and satisfaction with the digital channels of leading bank and credit card issuers in the United States. There are four modules available in this subscription, which can be customized to fit your brands needs and goals.

Available Modules:
U.S. Banking Mobile App Satisfaction Study
U.S. Credit Card Mobile App Satisfaction Study

Identifies what drives best-in-class mobile app customer experience. The study provides critical benchmarking information and qualitative feedback on mobile apps based on thousands of customer responses.

U.S. Online Banking Satisfaction Study
U.S. Online Credit Card Satisfaction Study

Explore adoption and satisfaction with the features and content of leading financial institutions’ online properties and identify what drives best-in-class online customer experience. The studies provide critical benchmarking information and qualitative feedback on online experiences based on nearly 6,800 customer responses.

“DIGITAL CHANNELS ARE BECOMING PRIMARY INTERACTION POINTS FOR RETAIL BANK & CREDIT CARD CUSTOMERS AND CAN BE THE KEY TO STRONGER ADVOCACY & LOYALTY.”
PBob Neuhaus
Vice President Financial Services, J.D. Power J.D. Power

Deliverables:

  • Customized executive presentation and strategy session that provides data-driven, actionable recommendations for achieving strategic goals
  • Executive briefing document highlighting key trends and insights across the industry
  • Scorecard benchmarking firm performance compared with the industry across key drivers of satisfaction, as well as loyalty and advocacy metrics
  • Competitive survey data and industry reports including information on customer segments
  • Data and analytical tools for performance insights and competitive peer comparisons
  • Access to VoX Platform—J.D. Power’s proprietary interactive reporting interface
  • The complete study data file with consumer survey responses