May 2016 | Episode 9

Today, we’ll be taking a quick look at the April 2016 sales report and what’s projected ahead.

April retail sales grew 48K units over last year to notch a small gain on a daily selling rate basis of 0.4%. This was slightly better than forecast.

This performance can be attributed to the fact that:

  • Compact Car sales bounced back in April, and
  • Compact SUV, the industry’s largest segment, also held strong sales

Looking ahead, May is a cornerstone of industry sales, but this May only has 4 weeks and Memorial Day hits late in the month. So don’t wait until the end of the month to start your sales push!

To discover new ways to ramp up your sales efforts within your local market, please visit I’m Kris Rosychuk. Thanks for watching, stay tuned for the next edition of “Power Minute”!