Data derived from J.D. Power's Power Information Network (PIN)


Download the Industry Health Review to understand monthly sales and share performance, new model launches, dealership marketing opportunities, and what's ahead for the industry, including:

  1. Total sales growth took a step back: Mar’16 total SAAR of 16.5 million fell 0.6M from Mar’15, or ‐3.3%
  2. Worst “true” retail sales drop since the economic recovery began: Retail sales declined 8.2% to 1.22 million, or ‐11K units
  3. Non‐retail sales outpaced retail…again: 10.7% non‐retail growth amounts to 379K non‐retail units (+62K)
  4. Transaction prices rose, but the rate of growth is slowing: Consumer‐facing transaction price grew $459/unit, or +1.5%, to reach $31,020 for the month
  5. Consumer expenditure has grown only 1.6% this year: $96.8 billion expenditure so far in 2016 is only $1.6 billion better than 2015 YTD
  6. Incentive spending is still going up: Incentive spending rose +$275/unit, or +8.8% vs. year ago levels, to $3,401/unit
  7. Consumers continue to shift to lease: Mar’16 levels of 31.3% reflects an increase of +3.3ppts vs. Mar’15
  8. …even transactions with negative equity move higher: Transactions with negative equity reached 31.3% YTD, or +2.1ppts
  9. Used sales ratio soared in March: Sales of used models at affiliated dealers rose 6.9ppts to 86.8% of new car sales
  10. Good news exists in pockets in the industry: Subprime mix remains flat at 10.7% while days to turn is down one day at 65 days YTD
  11. Small SUV is the industry’s top growing segment this year: Industry retail sales mix has grown to 5.5%, +1.8ppts ahead of last year