COSTA MESA, Calif.: 10 July 2018 — Ian Greenblatt, an accomplished entertainment technologist, has joined J.D. Power to lead an expanding group of experts in the Technology, Media and Telecommunications practice, it was announced today.
“For several years, I’ve admired the way Ian Greenblatt thinks and executes in a business environment,” said Dave Habiger, President and CEO at J.D. Power. “He is adept at identifying risks and taking the necessary steps to turn those risks into success stories. His skill set—particularly in technology and media—will benefit our clients in ways that will have a measurable effect on their customer satisfaction and their business results.”
Greenblatt comes to J.D. Power from his own boutique consulting practice in which he provided strategy and board of directors’ guidance to public companies, and enabled public and private investors, private equity and hedge funds to invest capital in the cable and broadcast space
Previously, Greenblatt served as Vice President, Strategy & Business Development at ARRIS, the world leader in set-top box and cable modem technology. In that role, he provided strategy and leadership to monetize the multiscreen products portfolio, and played an integral part in transactions to grow ARRIS’ solutions capabilities.
Before ARRIS, Greenblatt was responsible for content strategy and business development at Motorola Mobility, a division of Google. Together with world-leading researchers and technologists, he drove Motorola corporate development of next-generation video server and associated services for set-tops and mobile devices by identifying and developing technologies and providers to define future video experiences, along with guiding teams to develop or acquire such technology.
A leader in the OTT (over-the-top) and television on-demand spaces, as a serial entrepreneur his start-ups include Zattoo, the world’s first virtual cable operator with live broadcast television, and Broadbus, a pioneer of solid-state computer systems for delivering television on-demand.
“Technology, media and telecommunications are evolving at such a fast pace that it’s even hard for individuals in these industries to keep up,” Greenblatt said. “In so many ways, these industries intersect one another, and it will be my goal to bring J.D. Power data-driven insights and strategic consulting services to the companies that live in these worlds.”
Greenblatt earned a bachelor’s degree from Northwestern University and a Juris Doctor from DePaul University College of Law.
J.D. Power is a global leader in consumer insights, advisory services and data and analytics. These capabilities enable J.D. Power to help its clients drive customer satisfaction, growth and profitability. Established in 1968, J.D. Power is headquartered in Costa Mesa, Calif., and has offices serving North/South America, Asia Pacific and Europe. J.D. Power is a portfolio company of XIO Group, a global alternative investments and private equity firm headquartered in London, and is led by its four founders: Athene Li, Joseph Pacini, Murphy Qiao and Carsten Geyer.
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 “Over the top” or OTT is a term used for the delivery of film and TV content via the internet, without requiring users to subscribe to a traditional cable or satellite pay-TV service.