Vice President – Research & Analytics, Canadian Black Book

Brian Murphy

Brian Murphy

Brian is one of the newest members of the Canadian Black Book (CBB) organization, he joined the Markham Ontario based office in 2016. He has responsibility for the CBB analytical team, which include residual forecasting for the Canadian automotive market and the efforts of the used vehicle valuation group. 

Brian has over eighteen years of experience in the automobile industry. Before joining CBB, he was a Senior Consultant in the Global Automotive practice at J.D. Power where he supported the vehicle product development and testing efforts of clients around the world. Brian has also held product planning, market research, pricing and marketing/advertising responsibilities while working for two OEM’s here in Canada. 

Before chasing his dream and joining the auto industry, Brian also served in a number of product management and product development roles within the telecommunications sector.  

Brian writes regularly about the Canadian auto sector for Canadian Auto Journal magazine.  In his spare time, he is also an accomplished photographer.  He holds an M.B.A in Marketing from McMaster University and a B.A. in Administration and Commercial Studies (Finance and Economics) from the University of Western Ontario.