Alan Bird is an unwavering optimist, an out of the box strategist who works tirelessly to build and nurture relationships with colleagues and business partners. His over 30 year career as an entrepreneurial leader in the automotive marketplace has solidified him as a key advocate and trailblazer of our industry. As Owner, President, and Chief Executive Leader of SCI Ltd., which operates SCI MarketView and SCI Lease Corp, Alan’s focus is to bring innovative technology and competitive leasing programs to the Canadian marketplace. Prior to SCI, Alan launched Curomax, Canada’s first multi-asset finance portal, which came to revolutionize the way credit applications were processed in North America. As a dedicated member of the board at the Automotive Business School of Canada and chair of their Marketing Advisory Committee, Alan believes that the future of our industry is in the hands of the students and works tirelessly to champion them.