The J.D. Power and Associates Initial Quality Study, or IQS, serves as the industry benchmark for new-vehicle quality measured at 90 days of ownership. The study is used extensively by manufacturers worldwide to help them design and build better vehicles and by consumers to help them in their vehicle purchase decisions. Initial quality has been shown over the years to be an excellent predictor of long-term durability, which can significantly impact consumer purchase decisions. The study captures problems experienced by owners in two distinct categories: design-related problems, and defects and malfunctions.
J.D. Power Awards
2009 Highest Quality Ratings
The 2009 J.D. Power Quality ratings and awards are based on feedback of verified car owners who have owned or leased their new car for 90 days. This rating focuses on problems experienced by verified owners and has been shown over the years to be an excellent predictor of long-term durability. Simply put, the fewer the problems, the higher the score.