U.S. Sports Industry Research Solutions

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A comprehensive suite of customizable research solutions for the sports industry. These solutions allow your sports organization to understand the critical facets of your business that affect the bottom line, from fan experience, perceptions and satisfaction, to satisfaction among your sponsors. The 2013 Voice of the Fan Satisfaction Study examines all facets of the fan experience to help sports organizations identify attendants’ needs and wants and uncover their brand perceptions, which assists in prioritizing organizational strategies that have the greatest impact on satisfaction. The 2013 Sponsorship Satisfaction Study evaluates the relationship between your sports organization and your key marketing partners in order to better understand, manage, and make improvements to these relationships.