Physician Manufacturer Experience Study

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How Sales Representative Interactions Can Impact the Physician Manufacturer Experience

The Sales Representative Interactions factor is the most influential factor driving overall physician satisfaction and it also has the highest score of any factor. Certain manufacturers have publicized efforts to move away from quota-based measurement of sales representative performance to include ratings of customer experience by physicians as well. This underscores the potential importance that ratings of sales representative may have on the overall physician experience.

Physician Manufacturer Experience Infographic