Data derived from J.D. Power's Power Information Network (PIN).

Download the Industry Health Review to understand monthly sales and share performance, new model launches, and what's ahead for the industry, including:

1. Strong total and retail sales – despite storm Juno: best Jan total sales since 2001: +9.3% Y/Y to 1.15M and SAAR 16.6M, +1.4M.
• However, Y/Y comparisons may need extra care: While inclement weather was localized to the NE this January, comparisons to Jan’14 need to account for the “polar vortex”, which impacted a significantly larger portion of the country
2. The media didn’t report that fleet outpaced retail again: Retail sales grew a healthy 7.3% to 922K units (best since 2004), but fleet sales growth led industry for fourth consecutive month, growing 18.4% and accounting for 20% industry sales mix (+1.7ppts Y/Y)
3. January also posted record transaction prices and consumer expenditure: CFTP grew 3.0% to $30,707 (+$883) while consumer expenditure reached a Jan record $28.2 Billion (+$3.7B and +14.9% Y/Y) Note: expenditure has nearly doubled since Jan ’10 ($14.3B)
4. Incentive spending up again on year‐over‐year basis: Incentive spending grew $192 to $3,008/unit on higher lease costs, but still running near historical average of 8.6% of MSRP
5. Subprime growth slowing: Jan marked the 4th consecutive month of essentially flat Subprime mix (Y/Y), potential cap in appetite of lending institutions to serve this part of Auto market?
6. Gasoline remained in freefall and Americans flocked to Trucks & SUVs: January average prices fell $0.42 to $2.21/gallon, and Car mix fell to 43.7% of Industry, nearly 3ppts < Jan 2014. But first week of Feb shows upward movement in gasoline prices.
7. Winning / Losing Segments:
• Large Pickup gained share for fifth consecutive month, +0.6ppts to 11.9% of Industry and Midsize Pickups were +0.9ppts for a 57% increase of category’s footprint to 2.4% of industry (new GM p/ups). Compact SUVs were up +0.6ppts to 15.0% of industry.
• Nearly all car segments had Y/Y share decline, including critical Compact Car (‐1.6ppts) and Midsize Car (‐0.6ppts)
8. Premium segments continued to outperform rest of industry: Premium sales grew 10.3% (vs +6.8% non‐premium), pushing its industry retail share up 0.4ppts to 13.8%