Data derived from J.D. Power's Power Information Network (PIN).

Download the Industry Health Review to understand monthly sales and share performance, new model launches, and what's ahead for the industry, including:

1. Total SAAR grew 0.4M to hit 16.5M: Total sales reached 1.45M for a growth rate of 4.6%, or +64K units
2. Retail sales grew 2.7% to 1.15M: Retail SAAR reached 13.4M (+0.1M) on volume growth of 30K units –about half the growth expected
3. Fleet growth accelerated, led industry for seventh consecutive month: Fleet grew 12.8% (2x its March growth) to reach 0.3M units. Its 34K unit growth outpaced retail. Fleet mix ended at 20.8% of total sales (+1.5ppts)
4. Despite continued fleet story, key metrics remain in acceptable ranges:
• Incentives were restrained: spend increased $88 to $2,901/unit, nearly flat as percentage of MSRP (8.4%)
• Transaction prices accelerated: CFTP hit $30,731/unit +2.6%
• Inventory turns remained stable: Retail days-to-turn remained at prior year level of 63 days
5. Consumer expenditures set an April record: Expenditure grew $1.8 billion to $35.4B
6. Extended-term financing hit record levels: 72M+ loans grew by 1.4ppts to 33.7% of industry sales (equal to Feb 15 record mix) with
much of growth driven by 84M+ loans, now at 4.0% of all transactions
7. Car mix of industry had worst April in 12 years: Car’s 43.5% mix of industry was down 5ppts vs prior year and down 7ppts from Apr’13
• Midsize Car retail sales declined 15%. Its 12.8% industry retail mix is -2.7ppts versus last year
• Compact Car sales declined 4% to 14.1% industry retail mix or -1.0ppts versus last year
• Compact SUV grew by 20% to 15.5% industry retail mix (+2.2ppts)
• Small SUV grew 30% and is now #6 segment in industry, surpassing Small Car and Midsize Van in 2015
8. Premium sales growth cooled: Premium mix of industry retail sales grew 0.1ppts to 12.5%, down from Q1’s growth of +0.6ppts