2009 New-Home Builder Customer Satisfaction Study


"Green" Home Features
Approximately 31 percent of new-home owners perceive that their home is environmentally friendly, but a majority of these owners-65 percent-say that their home builder did not identify the home as "green."

"Builders that neglect to point out environmentally friendly home features to buyers are missing out on a very important opportunity," said Sonkin. "New-home buyers are increasingly seeking out green home features and the benefits they bring in terms of energy and cost savings."

The top three reasons home owners give for building or buying a green home are: saving on power and heating costs; reducing water usage; and reducing their impact on the environment.

About the Study
The 2009 U.S. New-Home Builder Customer Satisfaction Study is based on responses from 26,231 buyers of newly built single-family homes who provided feedback after living in their homes an average of four to 18 months. The study was fielded between March and July 2009.

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