Recognition that sets your dealership apart
The J.D. Power Dealer of Excellence ProgramSM recognizes dealerships nationwide on their outstanding sales experience, distinguishing them as high performers within the retail automotive marketplace. To differentiate top tier performance, J.D. Power has determined that approximately 20% of the U.S. dealer network is eligible to receive a certification.
Dealers of Excellence will have the ability to feature their J.D. Power certification in advertising and promotional campaigns to increase:
Online-to-offline traffic generation
Customer acquisition and retention
Perceived brand value
Competitive advantage and differentiation
Demonstrated dedication to customer service