What Changed for 2008:
- Taurus replaces Five Hundred in Ford lineup
- New 3.5-liter V-6 engine with PZEV emission rating
- New all-wheel-drive (AWD) system
- New transmission
- New styling inside and out
- Optional stability control system
- Optional Sync technology
- Optional DVD entertainment system
- Quieter interior
- Retuned suspension
Ford returns the Taurus nameplate to its lineup, retiring the Five Hundred badge while simultaneously upgrading its full-size family sedan. Once the best-selling car in America, the Taurus lost its sales momentum during the last decade, and went out of production at the end of 2006. The new 2008 Taurus is a reworked version of the Five Hundred sedan that debuted for 2005. Ford claims that the Taurus has the most spacious interior of any large sedan with best-in-class front leg room and the capability of carrying items up to nine feet long thanks to a folding front passenger's seat and a 21.2-cubic-foot trunk.
Consumers can choose a 2008 Ford Taurus SEL or a Taurus Limited with front- or all-wheel drive. Standard features on the Taurus SEL include a trip computer; auto-dimming rearview mirror; MP3 player jack; cruise control; fog lights; and 17-inch wheels. Key options for the Taurus SEL include leather upholstery, 18-inch chrome wheels, premium audio system, automatic climate control, power sunroof, and a power driver's seat. The SEL can also be optioned with a variety of safety, security, and entertainment features such as stability control, reverse sensing system, voice-activated navigation system, Sirius satellite radio, and a DVD movie player.
The Taurus Limited adds leather upholstery, automatic climate control, premium audio system, 18-inch wheels, and memory features for front seats and side mirrors. Options for the Limited include chrome wheels, power sunroof, navigation system, DVD entertainment system, and Sirius satellite radio. The Limited can also be equipped with a reverse sensing system, stability control, and a package of items including power adjustable pedals with memory feature.
A new 3.5-liter V-6 engine making 263 hp and 249 lb.-ft. of torque represents a 30 percent increase in power according to Ford. Ford also says that this is the first V-6 engine to be classified as a PZEV (partial zero-emission vehicle) by the EPA. Fuel economy is estimated at 18 mpg city/28 mpg highway with front-wheel drive, and 17 mpg city/27 mpg highway with AWD. The engine transfers power through a new 6-speed automatic transmission and Ford provides a 5-year/60,000-mile powertrain warranty and roadside assistance program. Anti-lock brakes are standard, while stability control is optional. The 4-wheel independent suspension has been re-tuned for what Ford hopes is a better ride quality.
According to the National Highway Traffic Safety Administration (NHTSA), the 2008 Ford Taurus receives 5-star ratings for all occupants in frontal and side-impact crash tests. Dual front air bags, seat-mounted front side air bags, and side curtain air bags for both rows come standard on every Taurus. Traction control and ABS are also standard, while stability control is an option. Other safety features of the 2008 Ford Taurus include standard power adjustable pedals and an optional reverse sensing system.
A feature normally reserved for vans and SUVs, but becoming increasingly popular in the family sedan category, the 2008 Ford Taurus features an optional DVD entertainment system. The optional navigation system is voice- or touch-activated, and Ford offers Sirius satellite radio on the Taurus. Available Sync, a new technology co-developed with Microsoft, allows the driver to integrate mobile phones and digital media players with the car and operate them using voice commands. For those traveling with an iPod, the dealer can equip the Taurus with TripTunes Advanced, which lets the driver scroll music menus and charge an iPod while under way. Remote engine starting is also offered through Ford dealerships.