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All-New or Redesigned Models Delight in 2016 U.S. APEAL Study

All-New or Redesigned Models Delight in 2016 U.S. APEAL Study

By Philly Murtha, July 30, 2016
In their launch year, new or redesigned car, truck, SUV, and van models may have that special something that helps them delight owners, according to the J.D. Power 2016 U.S. Automotive Performance, Execution and Layout (APEAL) Study.SM The study is based on responses from more than 80,150 new-vehicle buyers or lessees about how gratifying their vehicles are to own after the first 90 days. These new models achieve scores that are, on average, 29 points higher (on a 1,000-point scale) in their introductory year than in the year before the redesign, although they tend to lose luster the following year with scores slipping by an average of 5 points, J.D. Power finds.

In the 2016 U.S. APEAL Study, some 22 new or significantly refreshed models earn higher scores than the respective segment average. According to the study, 68% of these launch models are non-premium and 32% are from premium brands.

Three launch models with markedly stronger performances than their respective segment average scores also receive APEAL segment-level awards. The Mini Clubman ranks highest in the Compact Car segment and receives an award. It also achieves an APEAL score that is 60 points higher than segment average. Not to be outdone, the redesigned Nissan Titan Large Light Duty Pickup exceeds its segment average by 45 points and receives a segment award, as does the Hyundai Tucson, which outpaces the Small SUV segment average by 34 points and captures a segment award.

Seven more new or redesigned models also earn 2016 U.S. APEAL Study segment awards. These include the Kia Optima (Midsize Car—26 points above segment average); Nissan Maxima (Large Car—22 points); Kia Sorento (Midsize SUV—20 points); Buick Cascada (Compact Sporty Car—19 points); Smart Fortwo (City Car—17 points); BMW X1 (Small Premium SUV—14 points); and the Chevrolet Camaro (Midsize Sporty Car—8 points).

In addition, 12 more new or redesigned models achieve above-segment-average scores in the study in their launch year, including (in order of points above segment average) the Audi TT; Toyota Prius; Mercedes-Benz GLC-Class; Volvo XC90; Honda Civic; Lexus RX Series; Scion iA; Mercedes-Benz GLE-Class; BMW 7 Series; Mazda MX-5 Miata; Scion iM; and Fiat 500X.

Additional Research:

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