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2014 Chevy Corvette to Debut in Detroit with New Crossed Flags Logo

2014 Chevy Corvette to Debut in Detroit with New Crossed Flags Logo

By Jeff Youngs, October 19, 2012
Nearly 60 years to the day after the first Corvette was introduced as a concept car at the 1953 GM Motorama, Chevrolet will debut the redesigned seventh-generation 2014 Corvette on January 13, 2013, at the North American International Auto Show in Detroit. The all-new version of America's sports car will be wearing the new Crossed Flags logo when it rolls onto the stage.

"The all-new, seventh-generation Corvette deserved an all-new emblem," said Ed Welburn, General Motors vice president of global design. "The new Crossed Flags design reflects the character of the next Corvette. The flags are much more modern, more technical, and more detailed than before--underscoring the comprehensive redesign of the entire car."

Tadge Juechter, Corvette chief engineer, said, "With the new Corvette, we set out to build a world-challenging sports car with design, refinement, efficiency, and driver engagement that is second to none." Chevrolet claims there are only two parts that carry over from the current C6 to the new C7: the cabin air filter and the rear latch for the removable roof panel.

In related news, Automotive News is reporting that the Bowling Green, Kentucky, assembly plant where the Corvette is built will produce its last 2013 C6 model in February of 2013, and close for 6 months while GM re-tools for the all-new 2014 Corvette.

Corvette fans who want to special-order one of the last C6 models have until the end of October to submit an order through a Chevrolet dealer, the report says. The first redesigned C7 models are expected to roll off the assembly line in August of 2013.

Automotive News characterizes the 2014 Corvette C7 as smaller, lighter, and more comfortable with an upgraded interior compared to the outgoing model. A new version of GM's small-block V-8 engine will power the car.

Chevrolet says that more information and video content about the seventh-generation 2014 Corvette will be unlocked on, and that fans who follow the Corvette on Facebook ( and Twitter (#one13thirteen) will receive exclusive updates about the car in the weeks leading up to its debut in Detroit.

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