2009 Canadian Wireless Customer Satisfaction Study

Overall Satisfaction: This score is based on how customers rate their smart phone overall. Close Physical Design: This score is based on how customers rate their smart phone on visual appeal of smart phone, weight of smart phone, brightness of background display, size of smart phone, size of keypad buttons, and size of display screen. Close Operation: This score is based on how customers rate their smart phone on ease of pressing keys, ease of reading text/numbers, ease of navigating menu system, clarity of audio output, ability to customize display/icons/menus, ease of operation when first began using, loudness of audio output, and ease of controlling volume. Close Battery: This score is based on how customers rate their smart phone on length of battery life, ease of replacing battery, and length of time to recharge the battery. Close Features: This score is based on how customers rate their smart phone on ease of using basic features, variety of features/options, ease of using text messaging, variety of ring tone options, contacts functionality/usefulness, and quality of ring tone sound. Close Operating System: This score is based on how customers rate their smart phone based on the functionality of the operating system. Close