Digital Experience Evaluation Solutions
J.D. Power understands the value marketers place on digital outlets, such as websites and apps, to promote and sell theirproducts or services and to communicate brand messages. We've helped numerous companies track their customers' perceptions of their digital presence in order to understand how content or service is impacting their target audience and howcustomers perceive their brand or design execution. We also identify best practices for serving customer needs via digital platformsand how to apply those practices to a given organization's digital mediums.
Our digital experience evaluation solutions are designed to address your needs by providing insights and actionable recommendations when it comes to improving your website.
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SYNDICATED STUDIES
Our syndicated digital experience evaluations provide actionable data to improve your website. They include website best practices, insights andrecognition based on Voice of the Customer data.
MANUFACTURER WEBSITE EVALUATION STUDY
Improve your online vehicle shoppers' website experience in order to drive traffic to dealerships and increase the likelihood of sales:
- Understand best practices for improving website navigation, appearance, information/content, and speed
- Understand which features of your website are important and how to improve them, including vehicle specs, images, vehicle configurators, and pricing/payment information
Click to learn more about the Manufacturer Website Evaluation Study
CREDIT CARD WEBSITE EVALUATION STUDY
Improve your customers' experience in managing their credit card account via website self-service. Gain insight into what is working and what is not, as well as how your website compares to the competition.
- Understand best practices for credit card websites in the areas of navigation, appearance, range of services, navigation, speed, and clarity and usefulness of information
- Enhance your customers' ability to complete self-service tasks, including bill payment, account review, rewards information, and more
Click to learn more about the Credit Card Website Evaluation Study
INSURANCE WEBSITE EVALUATION STUDY
Positively impact the shoppers' ability to obtain quote information and an awareness of the benefits your company offers:
- Understand the design aspects of insurance website navigation, appearance, navigation, clarity of information, range of services, and speed
- Learn which website Key Performance Indicators (KPIs) have the greatest impact on customer satisfaction
Click to learn more about the Insurance Website Evaluation Study
UTILITY WEBSITE EVALUATION STUDY
Provide an engaging and useful online experience for your customers during a time when interaction between residential customers and their local electric utility continues to evolve:
- Identify utility and cross-industry best practices for website design
- Identify how to improve customer satisfaction and increase the likelihood of customers recommending and returning to the website
Click to learn more about the Utility Website Evaluation Study
AUTOMOTIVE MOBILE SITE STUDY
Create an effective mobile website designed not only to assist consumers in researching information, but also to help them narrow their consideration set and locate and navigate to a dealer:
- Understand the design aspects of mobile website appearance, navigation, information/content and speed
- Identify best practices for driving showroom traffic
PROPRIETARY STUDIES
Our digital experience evaluation proprietary studies offer Voice of the Customer data, subject matter expertise and cross industry best practices to help you improve customer satisfaction with your website and apps.
DIGITAL EXPERIENCE EVALUATION OF CITIZEN-CENTRIC GOVERNMENT WEBSITES
Track citizens' perceptions of your agency's digital presence in order to understand how content or service is impacting the target audience;
J.D. Power experts identify best practices for serving citizens' needs via digital platforms and provide guidance on how to integrate those practices in your agency's digital experience offerings.
INTERNATIONAL STUDIES
J.D. Power conducts research worldwide. We offer digital experience evaluation studies in the countries listed below.
CANADA MANUFACTURER WEBSITE EVALUATION STUDY
Specific to the market in Canada, improve your auto manufacturers' website in order to drive traffic to dealerships and increase the likelihood of sales:
- Understand the design aspects of manufacturer website appearance, navigation, information/content, and speed
- Understand which features of your website are important and how to improve them, including vehicle specs, images, vehicle configurators, and pricing/payment information
Click to learn more about the Canada Manufacturer Website Evaluation Study
CHINA MANUFACTURER WEBSITE EVALUATION STUDY
Specific to the market in China, improve your auto manufacturers' website in order to drive traffic to dealerships and increase the likelihood of sales:
- Understand the design aspects of manufacturer website appearance, navigation, information/content, and speed
- Understand which features of your website are important and how to improve them, including vehicle specs, images, vehicle configurators, and pricing/payment information
Click to learn more about the China Manufacturer Website Evaluation Study
