2008 Boat Competitive Information Study

Design & Style: This score is based on customers’ satisfaction with the boat’s exterior appearance; ease of accessing fuel fill; fuel capacity; ability of boat to drain water; effectiveness of non-skid surfaces; comfort of passenger seats; passenger seating configuration Close Engine: This score is based on customers’ satisfaction with the boat’s engine.  Specifically, the ease of starting, quietness at cruising speed, reliability, fuel economy, amount of fumes, and smoothness when shifting into gear. Close Helm & Instrument: This score is based on customers’ satisfaction with the ergonomics of the helm (wheel/throttle/control positions); driver's seat position and comfort; ability to see gauges and instruments easily; and visibility from the helm. Close Sound System: This score is based on how customers' satisfaction with sound quality of their new boat. Close