2010 Ford Taurus Preview

Critical Knowledge:

• Standard self-sealing Easy-Fuel capless fuel filler system
• New Intelligent Access system (keyless unlocking and push-button ignition)
• New MyKey parental programming feature
• Available all-wheel-drive (AWD) system
• Available Ford Sync with 911 Assist and Vehicle Health Report
• Available navigation with 3D landmarks and Sirius Traffic Link
• Available blind-spot information system with Cross Traffic Alert
• Available adaptive cruise control with Collision Warning
• Available Multi-contour front seats with massage and bottom cushion Active Motion
• Available Sony premium audio with 10 GB hard drive that holds 2,400 uploaded songs
• Base price is $25,995
• Built in Chicago, IL
• On sale in summer of 2009

Introduction
Once the best-selling car in the U.S., the Ford Taurus is redesigned for 2010, marking its fourth generational change since it debuted to critical acclaim for 1986. That first Taurus was a dramatic, trend-setting vehicle that popularized aerodynamic automobile design, a sonic boom from Detroit that proved that the domestics remained dominant. Ford attempted the same trick in 1996, but this time midsize sedan buyers didn’t want polarizing design, preferring conservative models from Honda and Toyota. Ford replaced the Taurus with the Fusion in 2006, leaving its venerable nameplate to wither, adorned to innocuous rental cars available through Hertz, Budget and Enterprise.

Current Ford Motor Company CEO Alan Mullaly arrived shortly thereafter, and wondered why the company would drop such a well-known model after two decades. He thought the Taurus name still had value, so when Ford restyled and updated the full-size Five Hundred for 2008, it became the Taurus. Now, for 2010, the Taurus is substantially, though not completely, redesigned, and shares its platform, architecture and powertrains with the recently introduced Lincoln MKS.

For more information:

• See 2010 Ford Taurus Pictures
• Browse other Ford models
• Read more Previews