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J.D. Power captures the opinions and perceptions of millions of consumers annually. Our data and insights are used by companies worldwide to improve quality, satisfaction, and business performance, while our ratings aid consumers in making more informed purchase decisions.


Two 20-somethings walked into a car dealership . . . No, that really happened—this isn’t a setup for a joke. More than a quarter of the 16 million new-car purchases in the United States last year were made by that tech-savvy, marketing-averse group known as millennials, according to market-research firm J.D. Power. And virtually all those buyers ended up signing the paperwork and accepting the keys at an honest-to-goodness new-car dealership.


Dave Sargent, VP of global automotive research at J.D. Power discusses the various repercussions behind the Volkswagen scandal.


As automakers race to add the latest technologies to vehicles, a new study has found that most drivers aren't using these high-tech features in the first place. According to J.D. Power's Driver Interactive Vehicle Experience (DrIVE) Report, released Tuesday, 1 out of every 5 new vehicle owners has never used half of the 33 technology features measured by the annual survey.